Public relations is an essential professional field, but it can be difficult to learn on your own. With that in mind, we created this comprehensive guide to PRSA Ireland—a community of professionals who come together to share knowledge and resources, help each other grow as professionals, and advocate for the profession. In this guide:
What is the Public Relations and Communications Association?
The Public Relations and Communications Association (PRCA) is an international professional body for public relations practitioners. The association was founded in 1947, with its head office located in London.
The PRCA defines public relations as: “the discipline that manages relationships between organisations and their publics”. It works with over 12,000 members from across 120 countries worldwide through its network of regional centres.
Public relations professionals aim to build trust between an organisation and its audience using strategic communications techniques such as media relations, advertising campaigns or crisis management strategies – all of which are designed around achieving specific business goals for clients’ brands or reputation management purposes.
What do PRSA Members Do?
The PRSA is a professional body that represents public relations professionals. Members work in many disciplines and roles, including:
- Accountancy
- Advertising
- Business development
- Communications
- Corporate affairs
- Crisis management
- Digital marketing
- Finance & accounting (including auditing)
- Government relations/public policy/political consulting/lobbying
History of the PRSA
The PRSA was founded in the US in 1925 and has grown to become one of the largest professional associations for public relations and communication professionals, with more than 70,000 members in over 100 countries. The organization has also been central to establishing best practices and standards within the industry.
The PRSA is a member of the International Federation of Public Relations Associations (IFPRA), which represents over 30 national associations from around the world.
The Benefits of Being a Member of PRSA Ireland
PRSA Ireland members enjoy a range of benefits, including:
- Networking opportunities with other public relations professionals through local and national events, such as the annual conference, which is held each year in May.
- Professional development and training through the PRSA Ireland website and other resources available to members only.
- Exclusive access to events such as the Young Professionals Programme (YPP) and Women in Public Relations (WIPR).
Members can use their membership card for discounts on products or services from companies across Ireland who are also members of PRSA Ireland’s Corporate Partners Programme. Members also have access to an online directory listing all corporate partners so you can easily find out if your company would be interested in becoming one!
How to Join PRSA Ireland
You can join PRSA Ireland by completing the membership form and submitting it with payment to the General Secretary.
The cost of your annual subscription will depend on which category of membership you choose: student or corporate. If you’re interested in becoming a fellow member or honorary fellow, please contact our office directly.
Professional Development Opportunities for PRSA Ireland Members
Members are invited to a variety of events, including webinars and workshops. PRSA Ireland members have access to the PRSA library, which offers resources on topics such as crisis communications and social media strategy.
A guide for people who want to join a community of likeminded professionals.
PRSA is a community of likeminded professionals who are passionate about their work, committed to their profession and dedicated to the community.
We invite you to get involved with the PRSA in Ireland community by joining one of our local chapters or participating in some of our events throughout the year.
Conclusion
The PRSA Ireland is a great way to network with other professionals in the industry, develop your skills and get involved in some fun activities. We hope this article has given you some insight into what it means to be part of our community!
